UA Freedom
FIRST & FOREMOST,
WE ARE PATRIOTS
UA FREEDOM has a singular mission: support & inspire the
brave men & women dedicated to protecting us, every day.
UA FREEDOM has a singular mission: support & inspire the brave men & women dedicated to protecting us, every day.
UA FREEDOM GEAR
10% DISCOUNT
THE PROGRAMS
SHOW YOUR PRIDE
Every time you wear this logo, you're showing your support for those
who devote their lives to defending their country & helping their communities.
Every time you wear this logo, you're showing your support for those who devote their lives to defending their country & helping their communities.
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MILITARY & FIRST RESPONDER DISCOUNT
We offer a 10% discount to active duty Service Members, Veterans & First Responders sitewide & in all Under Armour Stores.
FAQS
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SUPPORTING THOSE WHO PROTECT US

HEALTH & FITNESS

Make no mistake: the first responders, military, and veterans UA Freedom supports are athletes. Athletic performance is also who we are and where we come from as a Brand. From gyms for Baltimore City firefighters to monthly WWP workouts with injured veterans, we’re committed to helping our heroes maintain a healthy lifestyle.

FIRST RESPONDERS

A key part of UA Freedom initiative is the support of firefighters, police, and other first responders. Our freedom and safety relies on these heroes putting their life and safety on the line, daily, to support and protect all of us.

MILITARY & VETERANS

Under Armour has partnered with a number of military and veteran programs over the years, from the USO to the Wounded Warrior Project. Our goal is simple: these athletes have risked their lives for our freedom. They deserve everything we can give back to them. Like our motto says, first and foremost, we are patriots.