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    UA Freedom
    UA FREEDOM x PROJECT ROCK
    ROCK THE TROOPS
    We've teamed up with Dwayne “The Rock” Johnson to help support
    those who have devoted their lives to defending their country.
    UA FREEDOM has a singular mission: support & inspire the brave men & women dedicated to protecting us, every day.
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    10% DISCOUNT
    THE PROGRAMS
    SHOW YOUR PRIDE
    Every time you wear this logo, you're showing your support for those
    who devote their lives to defending their country & helping their communities.
    Every time you wear this logo, you're showing your support for those who devote their lives to defending their country & helping their communities.
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    PROUDLY USING ID.ME FOR VERIFICATION
    MILITARY & FIRST RESPONDER DISCOUNT
    We offer a 10% discount to active duty Service Members, Veterans & First Responders sitewide & in all Under Armour Stores.
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    SUPPORTING THOSE WHO PROTECT US

    HEALTH & FITNESS

    Make no mistake: the first responders, military, and veterans UA Freedom supports are athletes. Athletic performance is also who we are and where we come from as a Brand. From gyms for Baltimore City firefighters to monthly WWP workouts with injured veterans, we’re committed to helping our heroes maintain a healthy lifestyle.

    FIRST RESPONDERS

    A key part of UA Freedom initiative is the support of firefighters, police, and other first responders. Our freedom and safety relies on these heroes putting their life and safety on the line, daily, to support and protect all of us.

    MILITARY & VETERANS

    Under Armour has partnered with a number of military and veteran programs over the years, from the USO to the Wounded Warrior Project. Our goal is simple: these athletes have risked their lives for our freedom. They deserve everything we can give back to them. Like our motto says, first and foremost, we are patriots.