Legends don’t count rings—they just keep collecting them. Stephen’s always chasing more.

The Curry 12s are the latest chapter in a legacy built on redefining how basketball is played. Powered by UA Flow tech for unmatched court feel, they help create the space Steph needs, separating from defenders before they even know they’re beat. Crafted for players who move different, these shoes balance stability and freedom in every step. Steph changed the game, and the Curry 12 is built to keep pushing it forward. Light, responsive, and ready for the unreal.

The Fox 1 marks the arrival of De’Aaron Fox and a new era of speed at Curry Brand. Built for breakneck pace and sudden stops, the Fox 1 captures the chaos De’Aaron creates on the court. It’s lightweight. It’s locked in. And it moves like nothing else out there. Powered by UA Flow, it grips the court without a squeak and keeps up with every blur, juke, and change of direction. From Swipa’s vision to the Curry Brand stage, the Fox 1 is a signature built to disrupt. Because when you're fast enough to bend the game, you don't follow the rules. You rewrite them.